2010: The Rise of Social Media in Asia

One of the biggest stories in 2010 is going  to be the exponential growth of Social Media in Asia, not only in terms of reach but also content created in varied Asian languages. What is different about Social Media in Asia as compared to North America, Europe or Australia?

  • Scale of Asia: China, India, Japan, Indonesia, Korea – to name just a few countries.
  • Diversity: Culture and Languages
  • Usage of Internet: Access to Social Networking sites via Mobile devices, not a PC
  • Monetization models

Watch this excellent video interview with Thomas Crampton, Asia-Pacific Director, Digital Influence at Ogilvy Public Relations Worldwide, followed by a Slideshare presentation by him.

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3 responses to “2010: The Rise of Social Media in Asia

  1. Thanks for posting the video and presentation! Give a shout if you are ever out in APAC. Tom

  2. Thanks for posting the video and presentation! Give a shout if you are ever out in APAC. Tom

  3. i think google is the best!

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