Secret of Dell's Social Media Success

Very few examples come to mind when one is talking about successfully leveraging Social Media for Business. Dell is definitely one among few large corporations that have used Social Media very effectively for Marketing and Sales. Mashable recently reported that Dell has generated a total of $6.5 million in revenue from their Twitter presence.

What is the secret of Dell’s Social Media Success? Watch this excellent interview with Richard Binhammer, Senior Manager, Corporate Affairs at Dell to know more about Dell’s Social Media strategy:

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51 responses to “Secret of Dell's Social Media Success

  1. RT @hkotadia: Secret of Dell’s Social Media Success http://bit.ly/5AS9gG well i guess not so secret anymore!
    This comment was originally posted on Twitter

  2. RT @josie_tao: RT @hkotadia: Secret of Dell’s Social Media Success http://bit.ly/5AS9gG well i guess not so secret anymore! (via @HKotadia)
    This comment was originally posted on Twitter

  3. How Dell can measure social media ROI + more… http://bit.ly/91ohKv @hkotadia
    This comment was originally posted on Twitter

  4. RT @drororbach: How Dell can measure social media ROI + more… http://bit.ly/91ohKv @hkotadia (via @hkotadia)
    This comment was originally posted on Twitter

  5. Dell’s $ 6.5 million revenue with Twitter RT @drororbach: How Dell can measure social media ROI + more… http://bit.ly/91ohKv
    This comment was originally posted on Twitter

  6. Secret of Dell’s Social Media Success: Vídeo explicando los secretos de Dell en el Social Media http://bit.ly/6elqFT
    This comment was originally posted on Twitter

  7. [Video] Los secretos de Dell para tener exito con los medios sociales http://bit.ly/5AS9gG (via @HKotadia)
    This comment was originally posted on Twitter

  8. OnlineNetworking.biz: Secret of Dell’s Social Media Success: Vídeo explicando los secretos de Dell en el Social Media http://url4.eu/yGWp
    This comment was originally posted on Twitter

  9. RT @hkotadia: How Dell measures Twitter ROI http://ow.ly/OXQD #socialmedia #sCRM #PR #CMO #marketing #SM #SMM #brand #smROI
    This comment was originally posted on Twitter

  10. RT @hkotadia: How Dell measures Twitter ROI http://ow.ly/OXQD #socialmedia #sCRM #PR #CMO #marketing #SM #SMM #brand #smROI
    This comment was originally posted on Twitter

  11. RT @RyanBusch: RT @hkotadia: How Dell measures Twitter ROI http://ow.ly/OXQD #socialmedia #sCRM #PR #CMO #marketing #SM #SMM #brand #smROI
    This comment was originally posted on Twitter

  12. RT @RyanBusch: RT @hkotadia: How Dell measures Twitter ROI http://ow.ly/OXQD #socialmedia #sCRM #PR #CMO #marketing #SM #SMM #brand #smROI
    This comment was originally posted on Twitter

  13. RT @HKotadia: How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #PR #CMO #marketing #SM #SMM #brand #smROI
    This comment was originally posted on Twitter

  14. RT @HKotadia: How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia
    This comment was originally posted on Twitter

  15. RT @HKotadia: how Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #socialCMO #MR
    This comment was originally posted on Twitter

  16. Secret of Dell’s Social Media Success by @hkotadia How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #CMO #e20 #web20
    This comment was originally posted on Twitter

  17. RT @Parature: Secret of Dell’s Social Media Success by @hkotadia How Dell measures Twitter ROI http://bit.ly/5AS9gG #CMO #e20 #web20 | Good
    This comment was originally posted on Twitter

  18. Secret of Dell’s Social Media Success http://bit.ly/5AS9gG
    This comment was originally posted on Twitter

  19. RT @Parature Secret of Dell’s Social Media Success by @hkotadia How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #web20
    This comment was originally posted on Twitter

  20. How can a B2B enterprise software co approach this? RT @JohnFMoore: RT @Parature: How Dell measures Twitter ROI http://bit.ly/5AS9gG #CMO…
    This comment was originally posted on Twitter

  21. RT @hkotadia: Secret of Dell’s SM Success How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #e20 #web20 | interesting
    This comment was originally posted on Twitter

  22. Secret of Dell’s SM Success How Dell measures Twitter ROI | http://bit.ly/5AS9gG | #sCRM #e20 #web20 | interesting (via @HKotadia)
    This comment was originally posted on Twitter

  23. RT @eyetraffic: Secret of Dell’s SM Success How Dell measures Twitter ROI | http://bit.ly/5AS9gG | #sCRM #e20 #web20 | (via @HKotadia)
    This comment was originally posted on Twitter

  24. Secret of Dell’s SM Success How Dell measures Twitter ROI | http://bit.ly/5AS9gG | #sCRM #e20 #web20 #PR #innovation
    This comment was originally posted on Twitter

  25. “Our custmrs r talkn 2 us why arent we talkn 2 them” RT @BrentLeary: RT @eyetraffic: Secret of Dell’s SM Success http://bit.ly/5AS9gG
    This comment was originally posted on Twitter

  26. @slazarus FYI here’s an article on How Dell measures Twitter ROI http://bit.ly/5AS9gG
    This comment was originally posted on Twitter

  27. Secret of Dell’s Social Media Success http://bit.ly/5AS9gG
    This comment was originally posted on Twitter

  28. RT @lalachad: Secret of Dell’s Social Media Success http://bit.ly/5AS9gG
    This comment was originally posted on Twitter

  29. RT @HKotadia How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #PR #CMO #marketing #brand #smROI #socialCMO
    This comment was originally posted on Twitter

  30. RT @HKotadia: How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #PR #CMO #marketing #brand #smROI
    This comment was originally posted on Twitter

  31. Secret of Dell’s SM Success How Dell measures Twitter ROI | http://bit.ly/5AS9gG | #sCRM #e20 #web20 |RT @eyetraffic (via @HKotadia)
    This comment was originally posted on Twitter

  32. RT @HKotadia: Thanks for RT @DebbieJBrown: How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #PR #CMO #marketing #brand
    This comment was originally posted on Twitter

  33. RT @HKotadia: How Dell measures Twitter ROI http://bit.ly/5AS9gG
    This comment was originally posted on Twitter

  34. “The best form of direct marketing” & other views of #SocialMedia from Dell http://ow.ly/R5jZ
    This comment was originally posted on Twitter

  35. RT @hkotadia: How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #CMO #e20 #web20 #innovation
    This comment was originally posted on Twitter

  36. RT @hkotadia: How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #CMO #e20 #web20 #innovation
    This comment was originally posted on Twitter

  37. RT @BrentLeary: RT @hkotadia: How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #CMO #e20 #web20 #innovation
    This comment was originally posted on Twitter

  38. RT @guy1067:RT @BrentLeary: RT @hkotadia: How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #CMO #e20 #web20 #innovation
    This comment was originally posted on Twitter

  39. How Dell measures Twitter ROI http://bit.ly/5AS9gG #socialmedia #sCRM #CMO #e20 #web20 #innovation (via @hkotadia)
    This comment was originally posted on Twitter

  40. Pingback: links for 2010-01-04 - NOWUSEIT.COM

  41. Computer Weekly interview with RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5 #yam from leweb
    This comment was originally posted on Twitter

  42. RT @KerryatDell: Computer Weekly interview with @RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5 (Fab interview)
    This comment was originally posted on Twitter

  43. RT @Jas: RT @KerryatDell: CW Interview with @RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5
    This comment was originally posted on Twitter

  44. RT @DaveChaffey: RT @Jas: RT @KerryatDell: CW Interview with @RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5
    This comment was originally posted on Twitter

  45. RT @DaveChaffey: RT @Jas: RT @KerryatDell: CW Interview with @RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5
    This comment was originally posted on Twitter

  46. RT @KerryatDell: Computer Weekly interview with @RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5 (Fab interview)
    This comment was originally posted on Twitter

  47. RT @DaveChaffey: RT @Jas: RT @KerryatDell: CW Interview with @RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5
    This comment was originally posted on Twitter

  48. RT @KerryatDell: Computer Weekly interview with RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5 #yam from leweb
    This comment was originally posted on Twitter

  49. RT @KerryatDell: Computer Weekly interview with RichardatDell – Secrets of Dell’s social media success http://bit.ly/8wF5m5 #yam from leweb
    This comment was originally posted on Twitter

  50. @tamicann check this out: http://hkotadia.com/archives/1163
    This comment was originally posted on Twitter

  51. Pingback: Sket på nettet den 07.01.10

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