Secret of Dell’s Social Media Success

Very few examples come to mind when one is talking about successfully leveraging Social Media for Business. Dell is definitely one among few large corporations that have used Social Media very effectively for Marketing and Sales. Mashable recently reported that Dell has generated a total of $6.5 million in revenue from their Twitter presence.

What is the secret of Dell’s Social Media Success? Watch this excellent interview with Richard Binhammer, Senior Manager, Corporate Affairs at Dell to know more about Dell’s Social Media strategy:

Advertisements

7 responses to “Secret of Dell’s Social Media Success

  1. Pingback: links for 2010-01-04 - NOWUSEIT.COM

  2. Pingback: Sket på nettet den 07.01.10

  3. One of the most unique ways to see the Dells of the Wisconsin River is by “Duck” – an amphibious car. Wisconsin Dells has more duck tours than any other place in the nation.

  4. One of the most unique ways to see the Dells of the Wisconsin River is by “Duck” – an amphibious car. Wisconsin Dells has more duck tours than any other place in the nation.

  5. Pingback: The Evolution of Corporate Social Media Training: One Company’s Excellent Adventure | SayItSocial

  6. Dell is a very big name and it has been working for many years and is still competing in the market with different brands and has its own class. Moreover, it has proved to be the best example of social media business and improved it sales and marketing in the near past.

  7. It’s a shame you don’t have a donate button!
    I’d certainly donate to this superb blog! I guess for now i’ll settle
    for book-marking and adding your RSS feed to my Google account.
    I look forward to fresh updates and will talk about this site
    with my Facebook group. Talk soon!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s